New Balance Numeric

Numeric, the skateboard shoe division of New Balance, approached me to create product imagery in 2012.

This is the Fall 2013 catalog which happened to also be the launch of the brand. I worked with not only New Balance Numeric but Paul Hutchison at Hype Type Studios to create the product images as well as background images (with exception to the classic runners). They collaborated with Miro for the books which contained a notebook and pencil as well as the catalog. A pair of shoes was produced for Miro.